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5 Things about Snapchat every Marketer should know

The picture exchanging app that hit the Indian markets in the year 2011-12. Th is  year marked the conceptualization and initial launch all over the world. The app saw a spark of popularity in the Indian market but it didn’t last for long. With a two-year long (December 2012- November 2014) development and fundraising, Snapchat hit the markets again with a wider user base.The year 2016 marked the most successful year in the Snapchat’s progress timeline. As a promotional tool, the Snapchat Marketing team made use of the video marketing  technique to capture the mass attention. At present, Snapchat has positioned itself so well in the market that it has become a trend. You can find this app in every youngster’s smartphone. The aggressive Snapchat marketing earned it such a wide market share that today other companies and brands extend hands for running their marketing campaigns on the app. A good platform for Video Marketing The content creat...